Sales Ideas Archive
Elevated Support for Life Insurance
Life insurance can be a great revenue source and we’re seeing a big increase in activity this year. Let us help you provide more comprehensive solutions to your clients and thier advanced case design needs. Use the Life Insurance Quote Request below in your marketing efforts. Complete this and email or fax to us at 515-453-2225.
Also, offer to conduct a “Life Insurance AUDIT” for your prospects and clients. Often times, you are able to get them more death benefit AND reduce or eliminate their premiums. Assure your clients that this is a free review and that they won’t have to worry about making the right decision. Use the following Life Insurance Audit Letter to send out to existing clients inviting them in for a life insurance audit (letter approved by ING FP, however seek prior approval from your B/D as well) . We have seen great success in using this to ask clients about their existing policies. When you take a look at them, it becomes pretty obvious which ones are in jeopardy. It’s not so much “selling” life insurance, as it is “fixing” it!
Create Your Personal Value Proposition (Elevator Pitch)
When people ask you what you do, how do you respond? How do you set yourself apart from every other advisor out there? What it your “elevator pitch”?
Listen to the attached message from Mark about the value of creating your very own “Value Proposition”.
Why Create a Value Proposition?
Now use the following template to create your own Value Proposition. Draft it, practice it and use it to clearly articulate what differentiates you!
Splitting Commissions
We often receive questions about industry standards for splitting commissions with your professional relationships (CPA’s and Attorneys for example). As many of you know, networking with these professionals is extremely profitable.
Below is what The Million Dollar Round Table uses. It is widely recognized as the insurance industry standard for splitting cases. If your situation calls for a different split give us a call, chances are we have come across your situation before.
- 20% for the referral
- 20% for the data
- 20% for the case design
- 20% for the sale
- 20% for future service
